Posts Tagged ‘Trends’

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Take a virtual roadtrip with Google Streetview

November 14, 2010

Google Streetview is one of the best features that Google has been working on. The impact of this Free service on the development of the location based marketing industry is enormous. 

Offcourse when developing mobile augmented reality solutions and concepts we work a lot with Google services like streetview. For example: a cool additional feature of Tweeps Around 3D, on Layars mobile augmented reality browser, is the free usage of Google Navigation and Google Streetview. When using this feature you can get a realistic impression of the whereabouts of the Tweeps when they posted their geo-tagged messages to Twitter.

Today Google posted this awesome video of a group of people that uses Google Streetview to make a rouadtrip in the US. Enjoy and let your mind take a trip into what this can mean for creative concepts. 

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Augmented Reality takes you to M.AR.S

September 19, 2010

Our good friend Sander Veenhof does it again. This incredible multi talent proves that augmented reality has no creative boundaries. After working with Sander on the first augmented reality flashmob in Amsterdam and Brazil, the virtual pianist in the IJ-kantine, the Stedelijk Museum art collection in augmented reality and the city shapes project for the e-culture fair in Dortmund he never stops to amaze us! And believe me when I tell you that we seen and done some stuff with mobile augmented reality that is unheard of.

Some time ago we sat down together with Sander when he told us about this great new idea he was working on. Launching an animated rocket to M.AR.S in augmented reality with real sound and today this creative idea has become reality.

Sander… again… mucho respect and keep em coming!

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MIMAQ: Visualizing air quality in augmented reality.

September 12, 2010

This weekend is very important for anyone who cares about our planet and the air that we breath. MIMAQ (short for: Mobile Individual Measurements of Air Quality) will run an advanced sensor tracking project in the city of Leiden. A team of people will ride their bicycles through the city of Leiden measuring the air quality in the city centre before and during the car free Sunday. The goal of this experiment is to find out what the effects are on the air quality when cars are present and when they are not.

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The Museum of Modern Art app puts information at visitors’ fingertips.

September 10, 2010

The next time you’re about to visit a museum, do yourself a favor and drop in on your favorite app store first. Although this article is not about augmented reality we believe that museum guides of this magnitude are a great development for the mobile industry. We are already working on indoor museum features right now so it’s just a matter of time before we will bring these concepts to your local museum. Just imagine transporting yourself to the atelier of Picasso or Mondriaan when looking at one of their sketches and paintings. We already did a great AR project with Stedelijk Museum ARTours. Have a look at the blogpost over here.

The Museum of Modern Art app puts information at visitors’ fingertips. The American Museum of Natural History app points the way to an attraction.

Most institutions have not yet created a mobile app, but as a group, museums are headed in that direction. In the last few months, free apps were released by the Museum of Modern Art and the American Museum of Natural History, in New York; the Los Angeles Museum of the Holocaust; and the San Francisco Museum of Modern Art (which also has an Android app).

I recently tested the newest museum apps for New York. While they take distinctly different approaches, they demonstrate the vast potential for technology to help people make the most of a museum visit.

They can also point to a restroom in a hurry.

The Museum of Natural History Explorer, which arrived in July, features a navigation system that, while flawed, helps users find exhibits and museum facilities more easily than with a printed map.

While visiting the museum with my wife and two children, for instance, we knew we couldn’t tackle the entire building in a few hours, so we opened the Tours section of the app and chose the Highlights Tour from among the four itineraries listed. (We could have also found specific exhibits in a nicely arranged directory.)

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Premier for Lowlands: the Stedelijk Museum art collection in augmented reality.

August 19, 2010

This weekend, during the Lowlands music festival in the Netherlands, the Stedelijk Museum will lend digital versions from their world famous art collection to visitors with an Android- or iPhone. Hein Wils, project leader ARtours at Stedelijk Museum, calls it “Borrowing real art in augmented reality”. At a special desk visitors of the festival will be able to choose one of the 175 famous art works by artists like Picasso, Karel Appel, Andy Warhol and Gilbert & George.

Using their Layar augmented reality browser, visitors will be able to place their art piece anywhere on the festival terrain. Other visitors will be able to view the art pieces from their new temporary owner through the Layar browser on their smartphones.

The Lowlands festival will take place on August 20, 21 and 22.

Very nice article in the Lowlands daily newspaper today!

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AR Brain surgery at your kitchen table

August 9, 2010

This is an update on our previous blogpost about augmented reality brain surgery.. check out this clip!

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Welcome to the fantastic world of Mobypicture’s augmented reality!

July 5, 2010

People all around the world share their adventures using Mobypicture to all their social networks. From their mobile phone they easily upload photos, video and audio to their friends on networks like Twitter, Facebook, Flickr, their blog and numerous other social sites and services.

The Moby Layer lets you explore the latest picture and video postings of other Moby users nearest to you. You can view the content through the mobile phones’ camera in Augmented Reality, or on a map and there is a List view. Clicking the content gives you more info (comments etc.) and options; the routing how to get to the spot where the picture was taken and a link to the content on the Mobypicture website, where the user can get more info and leave a comment themselves.

How can businesses benefit from these possibilities?
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Report: 3D Augmented Reality Flashmob (Dutch)

April 24, 2010

Beatles TABworldmedia ARflashmob Augmented RealityVandaag was het zover. Na weken van voorbereiden was de 3D Augmented Reality Flashmob een feit. Een groep van een kleine honderd mensen gewapend met Android- en iPhones verzamelden zich om 14.00 uur exact bij het Nationaal Monument op de Dam. Om klokslag 14.00 uur kregen de deelnemers aan de eerste 3D Augmented Reality Flashmob de laatste instructies van de organisatoren, Sander Veenhof en TAB Worldmedia. Er werd een grote poster met een QR code midden op het plein gelegd en mensen kregen flyers met de instructies uitgedeeld.

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The first Augmented Reality Flashmob in the world. (SATURDAY 24th April)

April 23, 2010

Imagine the Dam Square in Amsterdam filled with statues and odd characters and only you can see them trough the camera of Android- and iPhone. Saturday the 24th of April this is going to be the case.  At exactly 14.00 hours the National Monument on the Dam Square will be surrounded with digital 3D statues that can be viewed in Augmented Reality with the Layar app. The rumour is that even the iconic Beatles will be there crossing the street like in the famous picture on the Abbey road.

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